This advanced course teaches participants how to write great speeches. The seminar is designed for those who need a speech writing refresher course and those who need advanced speech writing training. Students will learn techniques that will empower them to write memorable speeches that set them apart from other speakers.
Transitions are important tools in speech writing. Two categories of transitions are introducing a topic and emphasizing a certain point.
Randall P. Whatley is a media veteran with diverse business experience. He is president of Cypress Media Group, an advertising, public relations, and training firm. He has extensive experience advising government officials, political candidates, public officials, and corporate executives.
Whatley teaches the practical, real-world skills that he has acquired and refined over three decades as an advertising and public relations practitioner. His presentation and media relations skills were honed as a lobbyist and political consultant on over 50 campaigns in five states. He has written two books, two syndicated newspaper columns, and many magazine and Internet articles. He has also hosted his own television and radio program and appeared often as a TV and radio program guest, including a CNN appearedance. Whatley has also produced TV and radio ads.